Since you’re planning on doing your MBA, you need to be
well read, and not just on current affairs. In this section, we offer
you some choices of books that will broaden your perspective, and you
will find that you will never be at a loss in a discussion!
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In this landmark bestseller, journalist, author and speaker Malcolm Gladwell revolutionises the way we understand the world within ourselves. Blink is about how we think without thinking, about choices that seem to be made in an instant – in the blink of an eye – that actually aren’t as simple as they seem. Why are some people brilliant decision makers, while others consistently inept? Why do some follow their instincts and win, while others keep stumbling into error? How do our brains really work – in the office, classroom, kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others? In Blink, we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities expert who recognises a fake at a glance. Blink reveals that great decision makers aren’t those who process the most information or spend the most time deliberating, but who have perfected the art of “thin-slicing” - filtering the very few factors that matter from an overwhelming number of variables. |
| A mandatory addition to the library of
everyone who works for a living (or would like to). The Big Bing
provides a corporate mole’s-eye view of the society in which we all
live and toil, creating one of the most entertaining,
thought-provoking, and just plain funny bodies of work. Rules and tools for the business road, sold amusingly but on a depressing foundation of inanity, this collection of pieces grazes wittily upon the workplace’s human dimensions, with all their annoying, grand, and bizarre displays. There is enough fresh, unvarnished, cruel wisdom in these pages to set business students agog and trembling. By the end, readers may feel they are suffocating in lint, but the author would advise them to never let their lips—or their smile—drop below the ever-roiling surface. One of the best examples of the corporate world, but written in a unique way, unlike any other book of the same sort. A must read for those who need to look at the lighter side of life. |
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Which is more dangerous, a gun or a
swimming pool? What do schoolteachers and sumo wrestlers have in
common? Why do drug dealers still live with their moms? How much do
parents really matter? How did the legalisation of abortion affect the
rate of violent crime? These are just some of the questions that University of Chicago economist Steven Levitt and New York Times journalist Stephen J Dubner try to answer in the enormously successful Freakonomics, a book that melds pop culture with economics. Levitt is both economist and social scientist using the tools of Microeconomics applied to other fields that happen to catch his interest (often having something to do with cheating, corruption, crime, etc.) Even though this may sound dull, it is quite the opposite, as the authors use straightforward analysis to turn conventional wisdom on its head. |
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